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The Olympics ... reimagined (WWF)

Over the last 6 decades, the WWF has fought hard to get its messages across and to make people, organisations and governments not just take notice but, more importantly, take action. Some of the  WWF’s most creative ad campaigns are world famous, like the 2008 ‘Give a Hand to Wildlife’ campaign shown below. In many campaigns, the Fund has had to resort to creating some hard-hitting ads and  posters – shocking enough to make people stop, think and change.

Click on the link below to view another WWF campaign titled ‘What the Olympics could look like in 2048 if we continue destroying our planet’. If that doesn't make us stop and think, nothing will. 

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